Talk Description
Institution: ZEISS - Australia
Jason Bowen presents on Changes In The Consumer Journey Over The Years
Duration: 45 minutes
Synopsis: Our consumers are ever-changing, and the consumer journey has also evolved over the years.
Duration: 45 minutes
Synopsis: Our consumers are ever-changing, and the consumer journey has also evolved over the years.
Consumers are more educated, and their expectations are at an all-time high. We are being seen and assessed by people before they even connect or enter our businesses.
This session will take you through the current technology ‘eco-system’ available to enable a clinical and exciting consumer journey within your practice.
We will also share insights around how your patient can enjoy different experiences before connecting with your business, during their visit and following it too.
Technology does not only involve equipment, but also processes and digital experiences.
In today’s digital and fast-paced world, we should take every opportunity to investigate, learn and adjust to offer up-to-date, clinical, advanced, and approachable services to consumers and patients.
This is a Dispenser Only Presentation - Only Available In Person - No Virtual Access Available.